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Konica Minolta Healthcare’s Dynamic Digital Radiography Wins Inaugural Innovation Award at AHRA 2019

shoulder x-ray single frame from a DDR movie

Konica Minolta Healthcare Americas, Inc. announces that Dynamic Digital Radiography (DDR), the company’s transformative X-ray that Moves technology, won the inaugural Innovation Award at the 2019 annual meeting of the AHRA: Association for Medical Imaging Management.

Wayne, NJ, July 31, 2019 – Konica Minolta Healthcare Americas, Inc. announces that Dynamic Digital Radiography (DDR), the company’s transformative X-ray that Moves technology, won the inaugural Innovation Award at the 2019 annual meeting of the AHRA: Association for Medical Imaging Management. DDR is an enhanced X-ray technology that produces images that depict motion and can be fully annotated with diagrams to help radiologists provide more detailed clinical findings. AHRA launched an Innovation Showcase at the meeting to highlight the most groundbreaking technologies and services being exhibited. Fourteen new products were featured for all AHRA members to vote on the most innovative solution.

“We are honored to receive the first ever Innovation Award and thank the AHRA and its members for this recognition. The award further validates what we’ve learned from our ongoing clinical studies: that Dynamic Digital Radiography has significant potential to impact the diagnosis and management of pulmonary diseases and orthopedic conditions,” says Kirsten Doerfert, Senior Vice President Marketing, Konica Minolta Healthcare. "Receiving the Innovation Award exemplifies what can be accomplished through innovation and re-imagining the capabilities of digital radiography. This transformative technology will enhance the clinician's ability to make better decisions sooner and do more with less.”

DDR enables clinicians to observe the dynamic interaction of anatomical structures, such as tissue and bone, with physiological changes over time. Konica Minolta launched DDR for pulmonary applications at this year's AHRA meeting, in collaboration with Shimadzu Medical Systems USA. This collaborative partnership will accelerate commercialization in the US healthcare market.

About Konica Minolta Healthcare Americas, Inc.

Konica Minolta Healthcare is a world-class provider and market leader in medical diagnostic imaging and healthcare information technology. The company’s focus is to contribute to life changing advances through the transformation of primary imaging, allowing the invisible to be seen. Primary imaging, the most commonly used medical imaging technologies, include X-ray, ultrasound and imaging management systems. By advancing these readily available technologies, we can bring greater diagnostic capabilities to the greatest number of people.

With nearly 150 years of endless innovation, imaging is in Konica Minolta’s DNA. From roots as a camera and film manufacturer, the company has cultivated its own technologies and continues to evolve techniques for visualizing what is not visible. Innovation allows the company to be a strong strategic partner, understanding what value means to customers and how Konica Minolta’s innovations can address specific needs and lead to better decisions, sooner.

Konica Minolta Healthcare Americas, Inc., headquartered in Wayne, NJ, is a division of Konica Minolta, Inc. For more information on Konica Minolta Healthcare Americas, Inc., follow us on LinkedIn, Twitter and Facebook, or visit https://healthcare.konicaminolta.us.

Media Contact:
Mary Beth Massat
Massat Media
224.578.2388
https://healthcare.konicaminolta.us